Effective Date: September 30, 2025
Power Unit Coaching LLC ("Company," "we," "us," or "our") respects your privacy and is committed to protecting it through this Privacy Policy. This policy describes how we collect, use, and safeguard your personal information when you visit PowerUnitCoaching.com, use PULSE Intelligence, sign up for Power Unit University, or interact with any of our services.
By using PULSE Intelligence, Power Unit University, or any of our services, you consent to the data practices described in this Privacy Policy. If you do not agree with any part of this policy, do not use our website or services.
1. Information We Collect
When you use PULSE Intelligence or Power Unit University, we may collect the following types of information:
1.1 Personal Information You Provide
You may provide personal information when you:
Register for an account or sign up for a free trial
Subscribe to a paid membership
Connect third-party integrations (Google, Meta, LinkedIn, Zoom, CRM, Microsoft 365)
Fill out forms, surveys, or interact with platform content
Contact us for support or inquiries
Sign up for newsletters or promotions
Use our AI-powered features (AI Business Advisor, AI Appointment Setter, Role-Play Simulator)
This information may include:
Name
Email address
Phone number
Payment details (only for paid members)
Profile information (bio, profile picture, preferences, license information)
Business information (brokerage, market territory, income goals)
Contact lists (for AI Appointment Setter feature)
1.2 Automatically Collected Information
When you access our platform, certain data is automatically collected, including:
Device information (IP address, browser type, operating system)
Usage details (pages visited, time spent, features accessed)
Log files (date and time of access, referring website, error logs)
Performance metrics (task completion, AI interactions, content generation)
We collect this information to enhance user experience, monitor platform performance, improve security, and provide personalized AI-powered recommendations.
1.3 Cookies & Tracking Technologies
We use cookies, tracking pixels, and analytics tools to collect browsing behavior data, track interactions, and improve our services.
You can manage your cookie settings in your browser to disable tracking, but this may affect your experience on our platform.
2. Third-Party Integration Data
PULSE Intelligence connects with various third-party services to provide enhanced functionality. When you authorize these integrations, we access and use your data as follows:
2.1 Google Workspace (Calendar, Contacts)
Data We Access:
Google Calendar: Read your calendar availability and create new calendar events
Google Contacts: Access contact information for appointment scheduling
Basic profile information (name, email address) to personalize your experience
How We Use This Data:
Schedule listing appointments directly to your calendar
Avoid double-booking by checking your availability
Send calendar invitations to prospects
Provide appointment reminders and notifications
Sync contacts for CRM and follow-up activities
Data Storage and Retention:
We store only the minimum necessary calendar and contact data required to provide our service
Appointment data is stored securely in our encrypted database
We do not store your Google account credentials
You can disconnect Google access at any time through your account settings or Google security settings
Limited Use Compliance: Our use of Google user data is limited to:
Providing core appointment scheduling and contact management functionality
Improving the quality and accuracy of our scheduling features
Maintaining the security and integrity of our services
We will NOT transfer, sell, or use Google user data for serving ads, including retargeting, personalized, or interest-based advertising
2.2 Meta (Facebook & Instagram)
Data We Access:
Facebook Pages: Manage and post content to your business pages
Instagram Business Accounts: Manage and post content to your business accounts
Page insights and analytics
Basic profile information
How We Use This Data:
Generate and publish social media content through our Content Studio
Schedule posts to your Facebook and Instagram accounts
Analyze post performance and engagement metrics
Provide content recommendations based on performance data
Data Storage and Retention:
Access tokens stored securely with encryption
We do not store your Facebook or Instagram passwords
Published content and analytics stored for performance tracking
You can disconnect Meta access at any time through your account settings or Meta's App Settings
Compliance:
We comply with Meta's Platform Terms and Developer Policies
We use minimal permissions necessary for content management
We do not sell or share your Meta data with third parties
2.3 LinkedIn
Data We Access:
LinkedIn Profile: Basic profile information (name, headline, profile picture)
Posting Permissions: Ability to create and publish posts on your behalf
Connection data (with your explicit permission)
How We Use This Data:
Generate and publish professional content through our Content Studio
Schedule posts to your LinkedIn profile or company page
Provide content recommendations tailored to your professional network
Track post engagement for performance insights
Data Storage and Retention:
Access tokens stored securely with encryption
We do not store your LinkedIn password
Published content and performance metrics retained for analytics
You can disconnect LinkedIn access at any time through your account settings or LinkedIn's App Settings
Compliance:
We comply with LinkedIn's API Terms of Use
We do not access or store connection data without explicit permission
We do not send unsolicited messages on your behalf
2.4 Zoom Video Communications
Data We Access:
Meeting creation and management permissions
Basic account information (name, email)
Meeting scheduling details
How We Use This Data:
Create Zoom meeting links for virtual appointments through AI Appointment Setter
Schedule video consultations with prospects and clients
Provide automated meeting reminders
Track meeting completion for activity metrics
Data Storage and Retention:
Meeting details (date, time, participant names) stored for scheduling purposes
We do not record or store meeting content
We do not access or store meeting recordings
Access tokens stored securely with encryption
You can disconnect Zoom access at any time through your account settings
Compliance:
We comply with Zoom's API Terms of Service
We do not access meeting content or recordings
Meeting participants are notified when meetings are scheduled via our platform.
2.5 CRM Integrations (Various Providers)
Supported CRM Platforms:
Follow Up Boss
LionDesk
Chime
KvCORE
BoomTown
And other major real estate CRMs
Data We Access:
Contact information (names, phone numbers, emails, addresses)
Lead and client interaction history
Deal pipeline and transaction data
Custom fields and tags
How We Use This Data:
Sync contacts for AI Appointment Setter calling campaigns
Populate daily action plans with relevant follow-up tasks
Provide AI Business Advisor insights based on your pipeline
Track activity completion and performance metrics
Generate market-specific content based on your database
Data Storage and Retention:
Contact data synchronized and stored securely with encryption
We do not modify your CRM data without your explicit instruction
Sync frequency controlled by your preferences
You can disconnect CRM access at any time through your account settings
Compliance:
We comply with each CRM provider's API terms and conditions
We implement secure authentication protocols (OAuth 2.0 where available)
We do not share your CRM data with third parties
2.6 Microsoft 365 (Outlook, Calendar, Contacts)
Data We Access:
Outlook Calendar: Read calendar availability and create new events
Outlook Contacts: Access contact information for appointment scheduling
Email (with explicit permission): Send appointment confirmations and reminders
Basic profile information
How We Use This Data:
Schedule appointments to your Outlook calendar
Sync contacts for follow-up activities
Send meeting invitations and reminders
Avoid scheduling conflicts by checking availability
Provide unified calendar view across platforms
Data Storage and Retention:
Calendar and contact data stored securely with encryption
We do not store your Microsoft 365 password
We do not access or read your emails without explicit permission
You can disconnect Microsoft 365 access at any time through your account settings or Microsoft account security settings
Compliance:
We comply with Microsoft's API Terms of Use
We use minimal permissions necessary for calendar and contact management
We implement Microsoft's recommended security practices
3. How We Use Your Information
PULSE Intelligence and Power Unit University collect and use your data for the following purposes:
3.1 Providing & Improving Our Services
Create and manage your account
Grant access to courses, training, AI tools, and community features
Personalize your experience and track your progress
Process payments and manage subscriptions
Provide AI-powered features: Daily Action Planning based on your goals and market AI Business Advisor personalized coaching AI Appointment Setter for outbound calling AI Role-Play Simulator for skills practice Content Studio for social media and marketing Market Intelligence analysis for your territory
Generate personalized recommendations and insights
Sync and manage third-party integrations
3.2 Communication & Support
Send transactional emails (confirmations, invoices, security alerts)
Send service updates (new features, course releases, platform improvements)
Provide appointment reminders and calendar notifications
Respond to inquiries and provide customer support
Send AI-generated call summaries and performance reports
3.3 Marketing & Engagement
Send occasional promotional emails or special offers (with opt-out option)
Analyze usage trends and improve educational materials
Invite users to participate in surveys, feedback sessions, or promotions
Provide case studies and success stories (with anonymized data)
3.4 Security & Fraud Prevention
Prevent unauthorized access, account breaches, and fraud
Enforce our Terms & Conditions and protect intellectual property
Detect, investigate, and prevent security issues
Monitor for unusual activity across integrations
3.5 AI Training & Improvement
Improve AI model accuracy and performance
Train AI features on anonymized usage patterns
Enhance natural language processing capabilities
We do NOT use your personal conversations or client data to train third-party AI models without explicit consent
4. Payment & Billing Information
We do not store payment details directly on our servers. All payment transactions are securely processed through third-party payment providers such as Stripe or PayPal.
These providers adhere to strict PCI-DSS security standards and compliance regulations.
We only retain payment confirmation details (subscription status, invoices, transaction IDs) to manage your membership.
If you have any billing questions, contact [email protected].
5. How We Protect Your Information
We implement industry-standard security measures to protect your data from unauthorized access, alteration, or disclosure, including:
TLS 1.3 encryption for all data transmissions
AES-256 encryption for data at rest
OAuth 2.0 secure authentication for third-party integrations
Access controls restricting data access to authorized personnel only
Multi-factor authentication (MFA) for admin accounts
Regular security audits and vulnerability scanning
Secure secrets management (AWS Secrets Manager)
Automated security monitoring and alerting
Regular staff security training
However, no online service can guarantee absolute security. Users should use unique, strong passwords and enable two-factor authentication for additional protection.
6. Data Sharing & Third Parties
We do not sell or rent your personal information to third parties. However, we may share data in the following circumstances:
6.1 Service Providers & Partners
We may share data with trusted third-party vendors who assist in:
Payment processing: Stripe, PayPal
Email communication: Mailchimp, ActiveCampaign
Analytics and performance tracking: Google Analytics, Meta Pixel
AI services: OpenAI (for AI features, with anonymized data)
Voice services: Twilio, ElevenLabs (for AI Appointment Setter)
Cloud infrastructure: AWS (encrypted storage and hosting)
These providers are contractually obligated to protect your data and use it only for agreed-upon purposes.
6.2 Integration Partners
When you connect third-party services, we share necessary data with:
Google: Calendar events, contact information
Meta: Content for posting, page management
LinkedIn: Content for posting, profile information
Zoom: Meeting details, scheduling information
CRM Providers: Contact sync, activity data
Microsoft: Calendar events, contact information
These integrations operate under their respective privacy policies and terms of service.
6.3 AI Appointment Setter Prospects
When you use the AI Appointment Setter to call prospects:
We share your name, brokerage, and contact information with call recipients
Meeting details (property address, time, date) are shared when appointments are scheduled
Call recordings may be shared with you for quality assurance
We do not share prospect data with other users or third parties
6.4 Legal Compliance & Protection
We may disclose user data if required by law or to protect our rights, including:
Compliance with legal requests (subpoenas, court orders, investigations)
Prevention of fraud, abuse, or illegal activities
Enforcement of our Terms & Conditions
Protection of the safety and rights of our users and the public
7. Data Retention & Account Deletion
We retain your personal information for as long as you have an active account
Integration data (calendar events, contacts, posts) retained while integrations are active
AI interaction data retained for service improvement (anonymized after 90 days)
If you cancel your subscription, we retain limited data for tax and legal compliance purposes (7 years)
Call recordings retained for 90 days, then automatically deleted
Account Deletion
You may request account deletion by contacting [email protected] or visiting your Settings panel.
When you delete your account:
Your personal data will be permanently deleted within 30 days
All third-party integration connections will be revoked
You will lose access to all courses, AI features, and content
Data cannot be recovered after deletion
Some data may be retained for legal compliance (invoices, transaction records)
Disconnecting Integrations
You can disconnect any third-party integration at any time:
Through your PULSE Intelligence account settings
Directly through the third-party service's security settings
By contacting [email protected] for assistance
When you disconnect an integration:
We immediately stop accessing data from that service
Existing synced data may be retained for up to 30 days for functionality
You can request immediate deletion of integration data
8. Your Rights & Choices
8.1 Updating or Correcting Your Information
You can update your profile details anytime in account settings
You can manage integration connections in the Integrations dashboard
If you need assistance with changes, email [email protected]
8.2 Managing Marketing Communications
You may unsubscribe from promotional emails at any time via the "Unsubscribe" link
Transactional emails (account notifications, billing alerts, appointment reminders) cannot be opted out of
Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services
8.3 Requesting Data Access or Deletion
You may request to access, export, or delete your data by emailing [email protected]
We will respond within 30 days per standard data privacy practices
You can export your data at any time through account settings
You may revoke third-party integration access at any time through your account settings or the respective service's security settings
8.4 AI Data Usage Control
You can opt out of AI training data usage (anonymized) by contacting [email protected]
You can view your AI interaction history in your account dashboard
You can delete specific AI conversations or role-play sessions
9. Children's Privacy
PULSE Intelligence and Power Unit University are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we discover that we have inadvertently collected information from a child under 18, we will promptly delete it.
If you believe we have collected information from a child, please contact [email protected] immediately.
10. U.S. Operations & International Use
PULSE Intelligence and Power Unit University are intended primarily for users in the United States.
California Residents (CCPA):
You have the right to request disclosure of data we collect
You have the right to request deletion of your personal data
You have the right to opt out of data sales (we do not sell data)
Contact [email protected] to exercise these rights
International Users: If you are located outside the U.S., you agree to the transfer of your data to our U.S.-based servers by using our platform. We implement appropriate safeguards for international data transfers.
11. Updates to This Privacy Policy
We may update this policy periodically to reflect changes in our data practices, new features, or legal requirements. If we make material changes, we will:
Notify users via email or platform notification
Update the "Effective Date" at the top of this page
Provide a summary of key changes in the notification
Your continued use of PULSE Intelligence or Power Unit University after changes means you accept the revised policy. Please review this page periodically for updates.
12. Contact Information
If you have questions about this Privacy Policy or need assistance with your account, contact us at:
Power Unit Coaching LLC
Email: [email protected]
Mailing Address: 1000 Brickell Ave, Suite 715 #1364, Miami, Florida 33131
Emergency Security Hotline: 888-437-7978
13. Data Processing Agreements
For enterprise customers or brokerages requiring Data Processing Agreements (DPA) for compliance purposes, please contact [email protected] to request our standard DPA template.
By using PULSE Intelligence, Power Unit University, or any of our services, you acknowledge that you have read, understood, and agree to the terms outlined in this Privacy Policy.